Capri Sun’s Big Pouch is a grown-up version of it’s now iconic juice pouch. We love the cheeky attitude of the Big Pouch Man – a slightly pudgy, yet charismatic spokesman. Our talented artist Alberto Gomez worked with the agency to develop the character and storyboard art.
Check out the finished spots below to see how the concept evolved.
What if you had gotten so use to the smell of your home that you had no idea it was stinky? That’s the premise behind the Noseblind commercials from Febreeze. Using cats, dogs and sneakers, the brand points out that it’s easy to grow accustomed to the smells around your home, even if they are bad smells. Storyboards by Denis Luzuriaga.
Check out the full spots below: